Build It Backwards(SM) is a global management consulting and training services firm with broad expertise in strategic planning, financial modeling, and process improvement. For three decades, we have helped companies of all sizes in a wide spectrum of industries fulfill their potential.

We adhere to the IMC Code of Ethics.

Our Mission

The mission of Build It Backwards(SM) is to deliver services that will provide a measurable, sustainable, and positive Return on Investment for You. Rather than being an expense of doing business, our services will lead to increased profits and sustainability.

Our Value Proposition

Through Strategic Planning, Financial Modeling, and Process Improvement, Build It Backwards(SM) helps you make better decisions, reduce unnecessary costs, and boost your bottom line. We customize our services and approach for you – we focus on your specific needs and goals – to help you develop and sustain better, faster ways of running your business in today’s challenging global economy.

Contact us today and learn how Build It Backwards(SM) can harness your company’s full potential.

Managing Director

Daniel Feiman, MBA, CMC®

Mr. Feiman brings three decades of experience in consulting and training to his clients. He has spent more than 18 years in the areas of traditional and nontraditional banking, where he developed his skills at commercial lending, marketing, leasing, asset-based lending, management, and loan work-outs. As an internationally recognized speaker and trainer, Mr. Feiman also has developed and presented hundreds of successful seminars, training programs, and educational courses to thousands of attendees around the world for topics covering the gamut of strategy, finance, and process improvement.

Mr. Feiman has worked with firms such as Hilton Hotels, Mattel, Institute for Supply Management (ISM), Credit Suisse, TRW, Reliance (India), PEMEX (México), Saudi Aramco (Saudi Arabia), University of Manchester (UK), Promigas (Colombia), and the California Institute of International Business & Economics.

In addition to authoring numerous articles that have appeared in publications such as The Los Angeles Times, American Banker’s Association Journal, and Beverly Hills Business, Mr. Feiman has contributed to several books on strategic planning and career outplacement

Mr. Feiman earned his Bachelor of Arts degree in Sociology from California State University, Northridge and his Masters of Business Administration from Pepperdine University. He received his certificate from the UCLA Instructor Development Program, teaches as adjunct faculty at UCLA Extension’s Department of Business and Management, is a Certified Management Consultant (CMC®).

(Certified Management Consultant) is the certification mark awarded by the Institute of Management Consultants USA and represents meeting the highest global standards and ethical canons of the profession. Fewer than 1% of all consultants have achieved this level of excellence.

Mr. Feiman can be reached at

Operations Manager

Robin Marans

Ms. Marans has over three decades of experience in operations management. Her expertise is primarily concentrated in the areas of Office Management, Production Management, and Human Resources. Her capabilities include creating budgets, establishing internal controls, and implementing HR processes.

Of her 30+ years experience, she spent 11 years overseeing operations in the entertainment industry for television, movie, and theatre productions. Ms. Marans further diversified her skills while managing the operating side of a multimedia training company that worked with firms such as Federated Group, Big 5, Kroger Grocery Stores, L.A. Department of Water & Power (DWP), Great Western Bank, Dillards, Household Finance, Security Pacific Bank, and SportMart.

Ms. Marans can be reached at